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zimmermann brand extension

In this project, my team and I explored the concept of creating a brand extension for the Australian brand Zimmermann. We constructed the idea of a fragrance and prepared a marketing strategy campaign to follow the launch of the product. 

Credits:

Creative Team:

Chloe Gentry

Emilie Haupt

Camila Passiani

Josh Yung

Photographer:

David Dong 

Videographer: 

Sean Lien

Model:

Wylee Musnicki

Interior Space Designer:

Tiffany Tan

Location Providers:

Reggie Allison and Gina Hughey

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